Free Arts
Free Arts is a Los Angeles-based nonprofit known for using creativity and connection to uplift youth who’ve experienced trauma.
Why this project mattered:
This wasn’t just about a rebrand. It was about helping an organization that’s deeply respected in their community finally look the part online. Free Arts already had the heart, the programming, and the presence. But their existing website was holding them back: outdated, inconsistent, and unintentionally diminishing the impact of their work.
It didn’t reflect who they were. And worse, it left some potential supporters questioning their credibility.
They needed more than a visual refresh. They needed a cohesive system—an identity that felt clear and lasting, and a website that could support volunteers, donors, and staff alike. One that could finally match the caliber of their work and the strength of the community behind it.
So we built a modern visual identity system and Webflow site that brought intention to every detail. A brand presence that feels warm, structured, and deeply human—just like their mission.
The result?
Since launch, Free Arts has seen an increase in donations and stronger credibility with funders. The new site feels like a true reflection of their work—and has become a real asset in their fundraising.
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What did the client say?
“I just really appreciate you—because at the end of the day, the website is fabulous. It finally matches the caliber of the work we do.”
