Branding

Education for Change Public Schools

Education for Change Public Schools is a network of six public schools committed to meaningful learning, student achievement and long-term growth for the communities they serve. They are not promising transformation someday. They are building it now.

Why this project mattered:

Choosing a public school is one of the most important decisions a family makes. Education for Change operates six schools under one shared commitment to meaningful learning and achievement.

As the network continued to grow, the leadership team wanted a brand that could clearly express that shared purpose across all six campuses. They were looking for a cohesive identity and messaging foundation that could unify their story. Something their teams could actually use. Something that felt like the families they serve.

Our work included a new visual identity and a comprehensive messaging playbook designed to give their team a steady foundation to build from.

The result?

Today, their teams are speaking from the same story. The brand shows up consistently across platforms, and the messaging playbook has become a daily tool, not just a document.

What did the client say?

“It has been such a wonderful experience showcasing and working with our brand materials and tools. The messaging playbook, in particular, has been a major key for us. It’s helped create clarity, consistency and confidence across everything from our website to social and campaign work.”

“I want to reiterate how great it has been to partner with you and your team. The quality of your work as well as the high level of collaboration and professionalism have made this such a positive experience for us. I'm so excited to share the new look and messaging with our community.”

Education for Change Public Schools Leadership Team

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